Retail Tech Shoopy start-up raises $ 250K in funding from Campanile Investments and Redcliffe Capital

Retail tech startup Shoopy has raised $ 250,000 in seed funding from US-based Campanile Investments and Delhi-based investment firm Redcliffe Capital.

Shoopy, based in Noida, helps local retailers easily manage (billing, invoicing and inventory) their store. Whether it’s tracking the sale of the week, new customers in a week, products / items sold, etc. The aim is to give local retail technology an edge to compete with the e-commerce giants online.

Shoopy will use the funds raised to accelerate its growth engine by leveraging its existing products, adapting its platform and business activities to reach more customers, and also to deliver new offerings.

Co-founded by IIT-Roorkee alumni Amit Kumar and Indar Kriplani last January, Shoopy helps small and medium-sized businesses go digital to help them compete with the country’s e-commerce giants and simplify the journey. digital transformation for a diverse range of small retailers.

Available in Hindi, English and Hinglish, the Shoopy app helps retailers and local business owners get online in seconds and easily manage invoicing, invoicing, tracking and inventory management, among others. aspects of their stores.

Besides the professional app, the team also provides a free platform named PhoneKhata for retailers, suppliers and other SMEs to manage their general ledger. He recently launched the consumer app Shoopy, which helps shoppers discover nearby stores around them on the platform.

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