DDB Group’s COVID-19 Agile Intelligence dashboard marks first year of pandemic monitoring


It’s been a year since the data analysis unit of DDB Group Philippines Agile Intelligence, Inc. (Agile) launched a comprehensive COVID-19 tracker in response to the growing need to understand the numbers behind the growing cases of the novel coronavirus in the country.

Dubbed the Agile Intelligence COVID-19 dashboard, the project aimed to address the country’s lack of a central dashboard with harmonized data and data visualization by region and city for COVID-19 statistics such as areas with the longest “no cases reported”, doubling the time of recoveries, new cases, capacity of health facilities and bed occupancy. The tracker has thus processed and presented these statistics in congruent data sets that are more digestible for experts and the general public. The main sources of data include the Ministry of Health and local governments.

Chewy Chua, resident data analytics guru and CEO of Agile Intelligence at DDB Group Philippines, oversees the COVID-19 dashboard for better data visualization, analysis and interpretation. From another PH unit in the DDB Group, Tribal Worldwide Philippines Head of Digital Services, Ian Ong, provides the logic, coding and graphics for the website. Chua and Ong are both founders and, at the same time, “volunteers” of the project, devoting about an hour of their busy daily schedule to working on the tracker.

“We are passionate about data and digital platforms and more so if we leverage both to deliver a useful project like the COVID-19 dashboard. We thank everyone for your support and comments, ”said Chua.

To date, the dashboard has around 100,000 unique local and foreign visitors, who enjoy its impressively curated datasets and charts on the country’s COVID-19 history and performance. He also received an award in the Communication for the Web category at the 18th Philippine Quill Awards.

Agile Intelligence’s COVID-19 dashboard companion Viber group has around 300 members, made up of industry leaders from different sectors, and just about anyone who wants a more detailed daily situationer and information on the pandemic. There is also a COVID-19 update thread in the Viber group of DDB Group Philippines where more than 200 employees get a daily snapshot of the pandemic.

The COVID-19 dashboard is one of DDB Group Philippines corporate social responsibility projects during this pandemic. Find out at https://covid19.agileintelligence.ph/.

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